Start With Strategy
We optimize your communications infrastructure, aligning talent and tactics with your business vision. Our broad industry expertise and exclusive access to the premier network of biopharma communicators ensure your corporate affairs investments are targeted, impactful, and purpose-driven.
Our Pathway
We collaborate with you over a focused 12-week period to sharpen and sustain your communications approach.
Frame
Align what you think you know with what we discover together. We build a clear picture of where you stand and where you want to go.
| CEO corporate deck insights | Leadership and team interviews |
| 360° media analysis | Peer messaging comparison |
Craft
Turn insights into a tailored action plan. We create a blueprint that highlights your strengths and addresses any gaps.
| Strategic audit outcomes | Brand storyline development and toolkit |
| Topline news flow roadmap | Comms strategy overview |
Apply
Position your communications to deliver on business objectives. We implement an efficient corporate affairs infrastructure that meets today's needs and is agile for tomorrow's growth.
| RFP and/or job description frameworks | Custom referral list for comms talent or partners |
| Corporate affairs strategy brief | Success metrics and KPIs guidance |
Frame
Align what you think you know with what we discover together. We build a clear picture of where you stand and where you want to go.
| CEO corporate deck insights | Leadership and team interviews |
| 360° media analysis | Peer messaging comparison |
Craft
Turn insights into a tailored action plan. We create a blueprint that highlights your strengths and addresses any gaps.
| Strategic audit outcomes | Brand storyline development and toolkit |
| Topline news flow roadmap | Comms strategy overview |
Apply
Position your communications to deliver on business objectives. We implement an efficient corporate affairs infrastructure that meets today's needs and is agile for tomorrow's growth.
| RFP and/or job description frameworks | Custom referral list for comms talent or partners |
| Corporate affairs strategy brief | Success metrics and KPIs guidance |
Engagement Profiles
Startups emerging from stealth
Early-stage companies ready to launch a comms program
Companies in transition (e.g., entering the clinic, market launch)
New hire comms leaders seeking strategic yet quick ramp-up
Pipeline reprioritization or strategic restructuring
U.S. market entry for international firms
Long-Term Outcomes
1
Essential insights drive effective messaging, facilitating business and stakeholder alignment.
2
Targeted communications strategies and smart staffing yield costs and time savings.
3
A flexible communications framework supports current needs and sustains relevance.
Rimor
noun [ rahy-mer ]to probe
to search
to examine
to explore
Lynnea Olivarez
Principal, Rimor Advisory
About
Rooted in "rimor" — the spirit of exploration in Latin — Rimor Advisory emerged after witnessing a critical gap in biopharma communications over the past 15 years: the reliance on limited familiar networks over specific organizational needs. My path as a comms practitioner in industry, agency, and government sectors, culminating in the launch of the biopharma communicator community Ticket to Biotech (T2B), underscores a dedication to elevating corporate affairs across the life sciences.Whether navigating the intricacies of FDA approvals, inspiring hybrid workforces through a pandemic, or managing day-to-day corporate affairs on the roller coaster that is biotech and pharma, I’ve seen firsthand the complexity and nuance of our industry's communication demands. My approach has always been focused on understanding and articulating the distinct narrative of each organization to key stakeholders.Rimor is my response to a shift from traditional comms towards strategic corporate affairs, with advising on and communicating decisions that drive a company forward now being recognized as twin necessities. Through Rimor, I combine deep industry insights and a vast network to position corporate affairs as a pivotal partner in achieving business success.
FAQs
How long does each step in your three-phase process take?
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Our goal is to move into the Craft phase, or second phase, by the 6-8 week mark, although timelines can vary depending on specific needs. Flexibility is key in our approach to ensure each program is perfectly tailored for the organizations we partner with.
How much of the Apply phase, or last phase, does Rimor directly implement?
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In our foundational program, we equip your team with the necessary tools and strategies developed in phase II for you to implement the corporate affairs infrastructure independently. For those looking for additional support, we offer services to kick-start your comms activities. This can include customizing your RFP, assisting with the selection of communication partners, or coordinating with talent acquisition for in-house hires. Extended support may go beyond the initial 12-week pathway.
Do you support patient advocacy and affairs strategy development?
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Indeed, we possess expertise in patient advocacy and affairs. While not part of our standard package, we're keen to customize your program to integrate these critical elements, tailoring our approach to meet your unique objectives.
Do you incorporate graphic design (AKA Creative) into your workflow?
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Graphic design is not included in our standard offering, but we recognize its value in effective communication. We're ready to collaborate and potentially recommend incorporating creative services through our vetted partners, ensuring your program benefits from specialized expertise in this field.
Who do you work with?
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We’re versed in assisting organizations at every stage of drug development, from startups without a comms team to large, established companies. Our experience spans providing senior-level counsel and building corporate affairs functions from scratch to refining communication strategies to support new business directions.
Where can I learn more about the biopharma communicator community you mentioned?
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Ticket to Biotech brings together experienced and emerging life science comms practitioners to address our distinctive challenges by sharing on-the-job insights and resources, learning from each other, and in turn, improving our craft while paying it forward to the next generation. Click here to learn more.
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